On April 21, 2019, sponsored by Shanghai Municipal Education Commission, CO organized by the commercial industry committee of China Council for the promotion of international trade, and hosted by Shanghai University of technology, the international trade competition of the business elite challenge competition of Shanghai University of technology was successfully held in Shanghai University of technology. Yao Xin, Secretary General of the commercial industry committee of China Council for the promotion of international trade (CCPIT), attended and commented on the event. Zhang Hua, vice president of Shanghai Polytechnic University, delivered an opening speech and received an exclusive interview with Shanghai Education TV station on the event. Li Jing, Vice Minister of the Trade Department of CCPIT, Zhu Jianmin, director of the Academic Affairs Office of Shanghai Polytechnic University, Hao runke, deputy director, management science of Shanghai Polytechnic University Wang Wei, Secretary of the Party committee of the Academy, Zhang Yongqing, Zhang Zheng, vice president, and Yao Xiuwen, deputy secretary, also attended the event.
University business elite challenge international trade professional competition is a platform for interdisciplinary comprehensive training and innovative practice in the field of higher business education in China. It is the largest and highest level international trade professional on-site competition. The Shanghai competition was held by Shanghai University, Shanghai Second Polytechnic University, Shanghai Institute of electrical engineering, Shanghai University of international business and economics, Shanghai Customs College, Shanghai Ocean University, Shanghai Jianqiao College, Shanghai Health Medical College, Shanghai Lixin Accounting and Finance College, Shanghai Shanda college, shangwaixianda college and Shanghai University of technology Nearly 300 students from international business, business English, marketing and related majors have formed 37 teams. The participating universities, teams and the number of participants have all reached a new high in Shanghai.
The Organizing Committee of the competition invited six industry elites from Thomas Miller’s Shanghai Representative Office, fiidoo home home home brand, Carrefour daily necessities department, whirlpool (China) Investment Co., Ltd. Asia Pacific purchasing department, Shanghai Haoyan International Trade Co., Ltd. and Dejia Industrial Co., Ltd. as enterprise judges and professional teachers from participating universities as university judges.
Through the evaluation of the exhibition business plan, poster design and commodity display, new product release and trade matching trade negotiation, the students’ comprehensive practical ability of international trade is evaluated comprehensively and multi dimensionally. Three teams from Shanghai University of technology, Shanghai University and Shanghai Second University of technology won the first prize: Sony (China) professional systems group (Shanghai University of Technology), Beijing Yuanlong Yatu Cultural Communication Co., Ltd. (Shanghai University) and Lenovo hot pepper Technology Co., Ltd (Shanghai Second Polytechnic University), the second prize, the third prize and the winner’s Prize were also determined in the competition. According to the rules of the competition, the winner of the best organization award was selected. The students made overall arrangement, reasonable division of labor, and conducted business negotiations with the judges (simulated purchasers) in fluent English. They showed solid professional knowledge of international trade and excellent English communication skills, leaving a very deep impression on the enterprise judges.
Shanghai University of technology attaches great importance to the cultivation of students’ innovative spirit and the improvement of their practical ability. Leaders at all levels and departments in the University actively support the international trade competition. Since 2014, the Department of international trade of the school of management has organized students to participate in this competition for five consecutive years. It has made outstanding achievements in the international trade professional competition of national and Shanghai University business elite challenge, and formed a guiding team with rich experience and innovative ideas and a complete training system covering school, municipal and national competitions. International trade competition has become an important part of undergraduate training of international economics and trade, and a brand project of Shanghai University of technology. In order to ensure the smooth progress of the competition, the Department of international trade formed a working group for the competition. According to the unified deployment of the University and the college, under the organization and coordination of Professor Luo Fang, the head of the Department, the teachers and volunteers of the Department of international trade performed their respective duties, United and cooperated, and served the teachers and students of the participating colleges and universities carefully and thoughtfully, which won the unanimous praise of the participating colleges and universities.
The Shanghai competition will effectively promote the interaction and cooperation of Shanghai international trade professional colleges, and build a high-level and large-scale platform for teaching industry docking, school enterprise cooperation and practical teaching. The success of the event is closely related to the international teaching and practice actively carried out by the Department of international economics and trade of Shanghai University of technology. Since 2018, the school of international business has taken the lead in offering a full-fledged course in international business (CSB) and International Business Association (CSB). Since then, the school has taken the lead in offering a full-fledged course in international business (CSB) and International Business Association (ICBA). Since then, the school has taken the lead in developing a full-fledged undergraduate course in international business It effectively improves the international quality and professional level of students. All of these provide guarantee for the success of the business elite challenge.
