Under the normal situation of epidemic prevention and control, after careful and full preparation, the 6th E-commerce Enterprise Research Competition of Huxing Cup of University of Shanghai for Science & Technology continued. This competition attracted 66 teams and 327 students from all colleges and universities to sign up for the competition. The contest is jointly organized by the Education Development Foundation Office, Graduate Work Department, E-Commerce Development Research Institute and The Business School. It is one of the activities of the 17th Autumn Splendid Shanghai River Postgraduate Science and Technology Culture Festival, and is funded by the Huxing Education Fund project donated by Hong Kong Xingfan Education Foundation in the Education Development Foundation of University of Shanghai for Science & Technology.
On the afternoon of November 26th, the pre-competition training was successfully carried out in the first conference room of The Business School. Professor Yang Jianzheng , Chairman of the Board of Directors of Hong Kong Xingfan Education Foundation, and Zhu Xiaodong , Associate Professor of The Business School, were invited to give keynote lectures. More than 200 participants from the School of Energy and Power Engineering, School of Optical-Electrical and Computer Engineering, Business School, School of Mechanical Engineering, College of Foreign Languages, School of Environment and Architecture, School of Medical Instrument and Food Engineering, College of Communication and Art Design, College of Science, School of Materials Science and Engineering, Shanghai-Hamburg College and School of Foundation attended the training.
First of all, Teacher Zhu Xiaodong introduced the competition rules of this E-commerce Enterprise Research Competition in detail, and combined with his previous experience in guiding students to participate in the Challenge Cup College Students Entrepreneurship Competition, emphasized the role of teamwork and the importance of choosing research enterprises.
Professor Yang Jianzheng used the topic of Promoting the Healthy Development of University Education Together to introduce the life of Mr. Xiong Zhixing, the founder of Hong Kong Xingfan Education Foundation, and his important contribution to charity education in China. At the same time, he introduced the origin and original intention of the competition, which is set up to deepen the education of college students and postgraduates. And it is hoped that the competition will continue to promote the innovation of ideas, methods, technologies and models of higher education, comprehensively improve the overall level of college students, and guide students to enter the world stage and participate in global competition through e-commerce.
Finally, in the special lecture on Guidance of E-commerce Survey Report Writing, Teacher Yang introduced the situation about the global Internet development and China's e-commerce, and put forward that in-depth research is an urgent requirement for the sustainable development of e-commerce. He focused on the essentials and basic structure of writing research report, and the writing method of e-commerce enterprise survey report, and explained the thinking, structure and method of writing research report in detail. Students attending the meeting said that they had gained a lot, and had a clearer idea about the next research and report writing.
The contest aims to enable students to approach e-commerce, understand e-commerce, broaden their horizons, increase their knowledge, improve their understanding of the operation mode of e-commerce enterprises, and improve their ability to carry out investigation and research. It plays an important role in promoting college students' self-quality and cultivating high-quality talents in the new era to meet the requirements of social development.
